The Sun Bar & Restaurant
Branding / Identity
Identity for The Sun, a pub based in London. The identity makes use of a typographic system comprising of three traditional British typefaces which is used throughout all elements. This system also comes together to create four alternating logos which keep the same format whilst each using different typefaces for different letters. Illustrations of furniture and letterpress textures have also been used to represent the eclectic, vintage and imperfect nature of the pub’s interior. This identity was applied to a menu, beer mats, event poster and website.